System Change - towards a Wellbeing Economy

Move from an Scottish economy based on the idea that economic growth can help address our climate or our inequality problems to one that is based on directly ensuring the wellbeing of people and planet.

Why the contribution is important

As David Attenborough pointed out on the BBC on 8 October - - the idea that greed leads to joy is a mistake, and endless economic growth sets us up for environmental collapse. 

And in 2018 Scotland declared itself a Wellbeing Economy Nation - along with Iceland, New Zealand and more recently Wales.  See as a starter Nicola Sturgeon's challenging TED Talk 19 Sept 2019 at

Hope we can join up these themes and look at the bigger picture beyond personal behaviour change.  What systems need changing and how? 

by davidso on October 12, 2020 at 12:24PM

Current Rating

Average rating: 4.7
Based on: 29 votes


  • Posted by VGainey October 12, 2020 at 13:12

    Well being must be for all people, starting with those at the bottom. While we still have the scandal of homelessness, poverty, drug and alcohol addiction (plus zero hours jobs, food banks etc) our economy and society is far from supporting 'well being' as anything more than a middle class meme.
    Make 'well being' a commitment from the bottom up and then it will reflect a more healthy equitable society that is more willing to engage in issues such as addressing climate change and biodiversity loss.
  • Posted by Nestleaver1 October 24, 2020 at 09:56

    Svotland is reported as one of the countries already espousing the Wellbeing Economy. Nicola Sturgeon did a Ted talk announcing it in Jan 2019. It doesn't seem to be in place. This is fundamental: we and the rest of the human world must have system change away from the death spiral of growth economics. ASAP.
  • Posted by davidso October 24, 2020 at 10:31

    The Climate and Ecological Emergency really demands MUCH faster rate of change towards to laudable aspirations that have been announced - this will mean blocking the items which impact negatively and supporting those that contribute solutions
  • Posted by urysteve20steve October 25, 2020 at 14:03

    Check out Doughnut Economics by Kate Raworth she gives a systemic detailed analysis of why a wellbeing economy is needed and some guidance on how to restructure western economies to do this.
  • Posted by EmilyW October 25, 2020 at 20:53

    Other countries are already doing this, see for example this inspiring TED talk by the Prime Minister of Bhutan where they put happiness and environmental protection ahead of economic growth:
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